Signal first
Keep the reason for the list visible.
A lead type is useful when the property and owner context stay attached to the signal that made the record relevant.
Owner has passed and the estate is in (or heading into) probate court.
Properties where the recorded owner is deceased and the estate is moving through probate — or will be. The executor, administrator, or heirs are now in charge of the property, and most want it off their plate quickly.
We combine county death records with deed ownership data and probate-court filings where published. Where the court record is sealed or not yet indexed, we surface the 'potentially inherited' signal instead and flag it plainly.
Probate is one of the highest-conversion list types in real estate. The decision-makers didn't choose to own the property and usually want to close the estate, distribute proceeds, and move on. A respectful, patient outreach tends to beat aggressive direct mail by a wide margin.
Related lead workflows
The working layer
Every page should make the product easier to trust: show the real job, show the records involved, then show what the operator can do next.
Signal first
A lead type is useful when the property and owner context stay attached to the signal that made the record relevant.
Market aware
Coverage and contact readiness vary by market. The workflow should make those states part of the decision.
Lead conversation
Tell us the market and acquisition role behind the list.