01
Signal first
Keep the reason for the list visible.
A lead type is useful when the property and owner context stay attached to the signal that made the record relevant.
All lead types
premiumInvestorOwner type
Active investor-ownedlead workflow.
Owners with multiple properties and a recent buy in the last 3 years.
What it is
The owner holds more than one property in the county (or state), and at least one of those was purchased within the past three years. A working investor, not a dormant one.
How it is identified
We cross-reference ownership records. If the same owner shows up on 2+ properties and one was bought recently, they go on the active-investor list.
Why operators work it
They're buying — so they're a buyer for your deals. They also know the game, so negotiating is straightforward.
Related lead workflows
The working layer
Every page should make the product easier to trust: show the real job, show the records involved, then show what the operator can do next.
02
Market aware
Confirm the fields before the handoff.
Coverage and contact readiness vary by market. The workflow should make those states part of the decision.
Lead conversation
Build a clearer active investor-owned workflow.
Tell us the market and acquisition role behind the list.